- Local time
- Dec 12, 2019
This was a painful blog post to write. I spent so much time and effort preparing for a big launch day that, when it failed, it was devastating. I got kinda depressed and felt like I couldn't keep going for weeks.
I had put 6 months into marketing and hired 5 freelancers (which I honestly couldn't afford) to help me with copywriting, marketing, and outreach — and then I made a couple mistakes that erased a lot of that effort and made two of my Product Hunt launches fail!
I wrote this post so other people could learn from my mistakes and get some insight into all the nuts and bolts behind a Product Hunt launch, so they can be more successful than I was.